MARKETING AI

Marketing AI

Guests, campaigns, channels, promotions, reputation — analyzed live.

Demo modeHealthyLast analyzed: Aug 27, 03:15 AM

Marketing Intelligence v3

Demo calculations

Campaign truth, not attributed-revenue theatre

RAIOS keeps spend, attributed revenue, modeled incrementality and contribution visibly separate so the owner can see what the campaign likely created — not only what the platform claimed.

100%

Evidence coverage

8 connected demo domains

Revenue truth model

Attributed and incremental value remain separate throughout the calculation.

Attributed revenueAMD 1,824,000

Modeled incrementalAMD 1,220,621

Marketing spendAMD 380,000

Incremental marginAMD 35,011

Modeled incremental revenue

AMD 1,220,621

67% of attributed revenue in the bounded demo model

Incremental ROAS

3.21×

Attributed ROAS: 4.80×

CAC / LTV relationship

203.3×

AMD 209 · AMD 42,500 CAC · LTV

Attribution coverage

61.3%

New guests supported by channel evidence

Demo

Budget pacing

57.6%

Committed campaign budget consumed

Demo

Channel concentration

44.5%

Largest revenue share in one channel

Demo

Promotion quality

32.7%

Incremental margin divided by promotion revenue

Demo

Negative review pressure

12.5%

Weighted inverse sentiment across review platforms

14 evidence-backed rules

What the production Marketing Agent evaluates

Every rule requires its metrics, minimum sample, evidence, confidence and human approval. Missing data produces silence, not invented advice.

Human approval required

Efficiency

Low ROAS

Budget pacing

Campaign fatigue

Channel concentration

Incrementality

Incrementality gap

Attribution coverage

Contribution margin

Acquisition & retention

CAC / LTV pressure

Reactivation gap

Promotion

Promotion dilution

Promotion cannibalization

Reputation & capacity

Negative reviews

Review response SLA

Daypart opportunity

Marketing health

Where marketing stands right now.

Score

Healthy

Steady growth, email over-performing, influencer channel weak.

Monthly guests

6,420

New guests

1,820

Returning

71.6%

ROAS

4.80x

CAC

209 ֏

LTV

42,500 ֏

NPS

Reputation

4.6 / 5

Marketing spend

380,000 ֏

Attributed revenue

1,824,000 ֏

AI confidence

89%

Campaigns

Active, scheduled, paused and completed campaigns.

Campaign	Channel	Status	Spend	Revenue	ROAS	Guests
Weekend tasting promoends in 168h	Paid social	Active	92,000 ֏	512,000 ֏	5.60x	214
Wine pairing newsletterends in 96h	Email	Active	22,000 ֏	214,000 ֏	9.70x	96
Brand awareness (influencer)ended	Influencer	Paused	82,000 ֏	168,000 ֏	2.05x	74

Channel performance

Spend, revenue and ROAS by channel.

Channel	Spend	Revenue	ROAS	Guests	Share	vs prior
Paid social	180,000 ֏	812,000 ֏	4.51x	412	44.5%	+6.2%
Search	62,000 ֏	358,000 ֏	5.77x	168	19.6%	+3.4%
Email	22,000 ֏	268,000 ֏	12.18x	128	14.7%	+8.1%
Organic	0 ֏	210,000 ֏	—	260	11.5%	+5.5%
Referral	8,000 ֏	96,000 ֏	12.00x	92	5.3%	+2.1%
Influencer	82,000 ֏	60,000 ֏	0.73x	34	3.3%	-12.8%
Delivery	26,000 ֏	20,000 ֏	0.77x	22	1.1%	-4.2%

ROI analysis

Return on marketing investment by initiative.

Initiative	Invested	Return	ROI	Payback	Owner
Email program	22,000 ֏	268,000 ֏	+1118%	3d	Mariam
Weekend paid social	92,000 ֏	512,000 ֏	+456%	9d	Mariam
Influencer partnership	82,000 ֏	168,000 ֏	+105%	34d	Mariam

Customer acquisition

Funnel from impression to guest.

New guests this month

1,820

Customer acquisition cost

209 ֏

CAC trend

-6.4%

Impressions

486,000conversion 2.8%

Clicks

13,608conversion 22.1%

Site visits

3,008conversion 60.5%

Guests

1,820

Retention & loyalty

Cohorts, returning rate and lifetime value.

Cohort	Guests	Returning	Avg spend	LTV	vs prior
VIP loyalists	420	92%	24,000 ֏	96,000 ֏	+2.4%
Regulars	2,180	74%	14,000 ֏	42,000 ֏	+1.6%
Casual	2,820	42%	9,800 ֏	18,500 ֏	-0.8%
New guests	1,820	28%	8,400 ֏	9,200 ֏	+4.2%

Promotion performance

Redemptions, revenue and incremental margin.

Promotion	Kind	Redemptions	Revenue	Incr. margin	Effectiveness
Tasting pass bundle148/300 used	Bundle	148	512,000 ֏	168,000 ֏	82%
Wine hour96/200 used	Happy hour	96	214,000 ֏	78,000 ֏	74%
Birthday loyalty gift42/120 used	Loyalty	42	168,000 ֏	46,000 ֏	61%

Guest segmentation

Segments by tier, ticket, frequency and estimated total segment revenue (size × ticket × visits, includes non-marketing channels).

Segment	Tier	Guests	Avg ticket	Visits/mo	Segment revenue (est.)	Growth
Wine enthusiasts	VIP	420	24,000 ֏	3.4	3,427,000 ֏	+6.4%
Business lunch	Regular	980	12,500 ֏	2.1	2,572,500 ֏	+3.1%
Date night	Regular	1,200	16,800 ֏	1.4	2,822,400 ֏	+4.2%
Tourists	Casual	820	18,400 ֏	1.1	1,584,240 ֏	-2.1%

Reputation & reviews

Ratings, review volume, sentiment and trend by platform.

Platform	Rating	Reviews	Sentiment	Trend
Google	4.7 / 5	1,284	88%	+1.2%
TripAdvisor	4.6 / 5	412	85%	+0.6%
Instagram	4.8 / 5	268	92%	+3.4%
Yandex	4.5 / 5	96	80%	-0.4%

Marketing forecast

Projected guests, revenue and ROAS.

Guests

6,619

Revenue

1,886,730 ֏

Spend

387,968 ֏

Avg ROAS

4.86x

Confidence

81%

Day 1Day 30

Recommendations

Highest-impact marketing actions right now.

Recommendation	Impact	Confidence	Owner
Scale weekend paid socialWeekend tasting campaign ROAS 5.6x with headroom to increase spend.	320,000 ֏ /mo	84%	Mariam
Pause underperforming influencerInfluencer channel ROAS 0.7x with declining trend.	82,000 ֏ /mo	78%	Mariam

Marketing timeline

Events, updates and decisions.

Aug 27, 05:24 AM

30-day forecast: revenue +6% at current spend.

Marketing AI · Forecast

Aug 27, 04:36 AM

Instagram engagement up 3.4% on tasting content.

Marketing AI · Reputation

Aug 27, 03:48 AM

Email channel now delivering highest ROAS across all channels.

Marketing AI · Channels

Aug 27, 03:15 AM

Weekend paid social ROAS trending to 5.6x.

Marketing AI · Campaigns

Marketing AI operates on deterministic demo data. Live data will replace it after integration.